History of The Startup Course Canvas©️

There are several frameworks that have been developed over the years to help startups. For example, the Business Model Canvas (2005) and the Lean Canvas (2010)

There has been nothing new in the last 10 years - and a lot has happened in the last 10 years!

As educators, we felt that we could do better. After teaching over 5000 students and helping them raise over a billion dollars in capital, we felt we had something to share. We leveraged our ground-breaking research on "Why First Time Founders Fail" and created the Startup Course Canvas©.

  • Based on a global study on the top 12 reasons why startups fail

  • Visual frameworks to help you succeed at every step

  • Fun and engaging YouTube videos accessible via mobile phone QR code reader

  • Used by entrepreneurs around the world at top universities including I.I.T (India), Tsinghua (China), INSEAD, and Ivey Business School

  • Compatible with Microsoft Teams and Slack for group workshops.

The Startup Course Canvas Explained

An overview of the Startup Course Canvas, a tool for visionaries, game changers, and challengers. This method from the award winning Professors Ash Singh and Nilay Goyal is applied in leading organizations and start-ups worldwide.


Design Now

Build Your Canvas Live

-Sketch your business ideas within
-Microsoft Teams and Mural.co
-Collaborate on projects virtually with your team
-Use a systematic approach to testing your business ideas
- Track innovation project progress and risks